Services
COPYWRITING & GHOSTWRITING
CONTENT THAT CONNECTS
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COPYWRITING SERVICES
What’s included:
Kickoff Meeting
We’ll start by identifying your ideal audience—who they are, what they need, and how to speak their language. If you already know the format of the collateral—white paper, article, lead magnet—then I’ll craft high-impact content tailored to your goals. That might mean a research-driven white paper to build credibility, a persuasive sales page that turns browsers into buyers, or a compelling case study that showcases real-world success. Whatever the format, the content will be clear, engaging, and designed to move your audience to action.
Initial Draft
A polished initial draft designed to align with your goals and audience. This isn’t a rough sketch—you can expect a high-quality, fully written draft that largely meets your expectations and is ready for some refinement.
Feedback & Revision
You review the draft and provide input on any fine tuning. We can discuss tweaking the tone, adjusting key messaging, or similar details. Depending on the length and complexity of the collateral, more than one round of revision will be included at the kickoff.
Final Polish
By the end of the process, you’ll have compelling, high-quality content. There should be no surprises, because we have built what you need together: it’s your story, I just wrote it down.
THIS PACKAGE STARTING AT $399.
E-BOOK DEVELOPMENT (Consultation, Idea Generation, Drafting)
What’s included:
Kickoff Session (One Hour)
We’ll dive into your goals (who is your audience, is this to make sales, establish thought leadership, build community, etc.), review your outline or draft, and identify key areas to focus on for development.
And it’s totally fine if you don’t have a formal outline yet! You can send me bullet points, short paragraphs, or a simple summary of your thoughts—we’ll work together to turn your ideas into a clear, actionable plan.
Creation or Revision of Outline
I’ll create a robust outline that gives you a structural roadmap for your manuscript. This outline will organize your ideas for maximum impact, ensuring clarity and flow.
Where appropriate, I’ll include a paragraph or two of sample copy to demonstrate the right tone, pacing, or other specific details to guide your writing.
Review Session (Thirty Minutes)
A focused session to walk through the outline, answer any questions, and make sure it aligns with your goals and vision.
I will finalize the outline based on any comments or questions you had.
Final Consult (One Hour)
We’ll review the final development plan together and address any lingering questions to ensure you have a clear, confident path forward.
THIS PACKAGE STARTING AT $2,000.
BLOGGING SERVICES
Blogs are a slog.
They just are. Everyone knows that. In a world of communication via emoji and hash tags, every blog you write can feel like you’re taking on War and Peace. However, a well-planned, well-written blog strategy can engage and inform and persuade.
And sell.
Companies that blog receive 55% more website visitors, receive 67% more leads and cost 62% less than traditional marketing methods. In addition, older blogs can rank on Google for years, meaning more durable impact than almost any social media content.
The problem is that most businesses don’t have the resources to blog consistently. This service is for business owners, entrepreneurs, and thought leaders who want well-written, strategic blog content that doesn’t just fill up their website but actually works. That’s where a professional copywriter can partner with you.
What’s included:
Strategy and Planning
We’ll align your goal and audience, as well as the tone and messaging of your brand. In addition, we will lay out a content calendar that also serves as a technical road map. We will focus on messaging goals including any SEO goals and coordination with social media or other complementary marketing campaigns. Whether you have an established content calendar or notes on a napkin—l will help you create a content plan that communicates your value.
Consistent, High-Quality Content
Each post (typically 800–1,200 words) is well-researched, optimized for search, and—most importantly—written to engage your audience. I will work with your brand to not only understand your story, but organize it, plan it and consistently deliver it.
Partnership, Not Just Production
I can work with your website designer or social media team to make sure that content aligns and amplifies your messaging goals across the brand. I will work with you to review and assess quantitative feedback on blog performance as well as soft metrics such as social engagement.
Pricing begins at $799 per month.
(This service requires a 3-month minimum commitment, and a minimum of two blogs posts per month. For a single guest blog opportunity, please refer to my general copywriting services.)
WEBSITE COPY
Your website is your front lawn. The look & feel is your curb appeal. Will people slow down and take a look, or speed past, oblivious? And if they do slow down, then your copy is the conversation at the front door, inviting them to come in, look around.
This is a done-for-you copywriting service designed for brands who need polished, professional content thatsounds like them, speaks to their audience, and compels action. Whether you’re building a brand, refining your messaging, or establishing authority I’ll craft clear, compelling content that aligns with your voice and goals.
Let’s make your website work for you. So people not only visit, but sit down, kick off their shoes and hang out a while.
What’s included:
Planning: Strategy and Customer Journey
With you and your web designer we’ll talk about both the messaging and the movement. How do your customers navigate your website? Where do they first arrive (it’s not always the home page)? What section are you trying to drive them to? Where do they spend the most time? Why?
Writing: Tone and Content Design
Together, we will build a content strategy to create copy that sounds like your brand, engages your audience, and extends your reach. Whether you’re building a brand, refining your messaging, or establishing authority in your industry, I craft clear, compelling content that aligns with your voice and goals.
Revision: Time to Reflect and Revise
All website copy includes a round of revisions so that you can experience the words and the flow of the story across your website. Due to the nature of how design and copy interplay in this context, this service is designed to accommodate some back and forth (Plain talk: sometimes you just have to read it and then see it to know. And that’s ok.)
Pricing begins at $899.
Developmental Editing
Developmental Editing. Think of this as DIY writing—with a ChatHuman who will give you tips, help you think about structure, and talk out the arc of your story and the needs of your reader. I can give you a cheat sheet and write a few paragraphs for you, too. Go write here.
Coaching for Copywriters
For beginner copywriters getting started or experienced ones looking to grow, coaching can be a valuable investment in your business. I have been copywriting for more than ten years and can give you guidance on everything from cash flow to project management. (And writing, of course!) Come write here.
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